Email Marketing
Communicate what you want, when you want, to your customers and prospects through strategic email marketing.
Strategic Email Marketing
Email marketing is an incredibly effective marketing vehicle. In fact, email marketing returns $44 for every $1 spent. At Zipline, we specialize in creating goal-driven email communication designed to cut through the clutter and engage your prospects and customers. There are more than 300 billion emails sent each day, so getting your messages opened and read by your audience takes much more than simply clicking send.
Succeeding in email marketing takes powerful content, great design, and persistence, but for the savvy B2B marketer it is one of the best ways to grow your pipeline.
Every Aspect Of Your Email Marketing Is Handled
When Many B2B marketers think about email marketing, they think of newsletters but modern email marketing goes far beyond the traditional newsletter. Our skilled email marketing team can help you maximize your email marketing efforts in many ways.
Email Template Design
A fresh and engaging layout for your email communications built in standards-compliant HTML to work seamlessly across all major email platforms.
Transactional Emails
Clear and concise transactional emails that help your customers interact with your business and understand exactly what is happening.
Email Marketing Strategy
A complete strategy to grow and engage your prospects and customers through email marketing.
Newsletters
Daily, Weekly, and Monthly communications that excite and engage your client base with fresh, interesting, and heart-warming content.
Drip Campaigns
Automated drip campaigns that help guide your prospects and customers through the sales funnel and to a transaction.
Surveys
Connect with your customers and understand what makes them tick with email surveys and questionnaires.
List Maintenance
Keep your list clean and up-to-date eliminating old, outdated contacts and maximizing deliverability rates.
Deliverability Analysis
A deep audit of your email communications and mailing lists to identify and solve any issues that may be hampering deliverability rates.
Email Tracking & Reporting
Assistance setting up detailed tracking and reporting of your email communications, click-through rates, and conversions.
Take Your Communication To The Next Level With Marketing Automation
Marketing automation is a transformational force for B2B marketing and sales teams. Marketing automation provides businesses with a whole new level of personalized communication, delivered in a way that actually takes less manpower to achieve. Our team can help you create automated email strategies and workflows designed to save time and effort while providing your customers and prospects with a whole new level of communication.
- Provide strategic insights on leads and interest levels
- Nurture cold prospects into the pipeline
- Inspire existing customers to buy new products
- Eliminate objections through information
- Qualify prospects prior to direct communication
- Keep prospects engaged during the buying process
- Better understand what resonates with customers
- Keep your brand top of mind
- Provide the ability to connect with the entire lead pipeline
- Increase the effectiveness of advertising spend
Email Marketing Is An Integral Part Of B2B Marketing
At Zipline, we have a variety of B2B marketing programs. Whether you’re looking for simple lead generation, want to increase brand awareness amongst your prospects, or want to laser-target strategic accounts, we can develop a custom strategy that will help you maximize your success.
Account-Based Marketing
Land high-value leads by targeting prospects with laser-focused marketing.
Demand Generation
Create an insatiable demand for your products and services.
Inbound Marketing
Use a variety of content and resources to attract the attention of your prospects.
Strategic Lead Generation
Fill your sales pipeline with a steady flow of leads through targeted marketing.
Get A Customized Email Marketing Strategy
Our expert email marketing team is standing by and ready to help transform your social media efforts.
Every business is unique. Our expert team will meet with you to analyze your content development needs.
Using the information gathered during this conversation, we will work to develop a customized plan and budget designed to help you reach more prospects through social media.
Call us today to get started (866) 440-3158.
"*" indicates required fields